Job Detail
Field : Field Marketing Specialist - Pet Platform
Full Job Description
Role Overview:
• Drive user engagement and adoption for our pet-related platform through various channels.
• Expand the user base by employing in-person, phone, and social media strategies.
• Establish the platform as a leading destination for pet enthusiasts, buyers, sellers, service providers and Vets.
Responsibilities:
• Execute Targeted Campaigns:
• Implement field marketing campaigns to raise awareness and acquire users.
• Engage with Potential Users:
• Connect with potential users through in-person visits, phone calls, and social media.
• Showcase the platform's comprehensive offerings, including sales, buying adoption, services, and accessories.
Including Vets too.
• Build Relationships:
• Establish strong connections with local pet-related businesses, shelters, and communities.
• Collaborate with Marketing Team:
• Work alongside the marketing team to develop creative strategies.
• Gather User Feedback:
• Collect insights to enhance platform usability and offerings.
Expectations:
• Drive User Sign-ups and Listings:
• Contribute to platform growth by acquiring new users and listings.
• Meet Acquisition Targets:
• Achieve monthly user acquisition goals.
• Leverage Social Media:
• Use social media to engage potential users and promote platform features.
• Identify Partnerships:
• Discover strategic partnerships to increase platform visibility.
• Innovate Marketing Approach:
• Bring forward fresh ideas to improve field marketing strategies.
• Stay Informed:
• Stay updated on pet industry trends and adapt strategies accordingly.
Qualifications:
• Relevant Experience:
• Proven background in field marketing, sales, or business development.
• Strong Communication:
• Excellent in-person and phone communication skills.
• Pet Industry Knowledge:
• Familiarity with the pet industry and a genuine passion for pets.
• Independent and Creative:
• Ability to work autonomously and think creatively.
• Networking Skills:
• Proficient at building relationships within the pet community.
• Social Media Proficiency:
• Skilled in using social media for marketing purposes.
• Energetic and Enthusiastic:
• Displays an energetic, enthusiastic, and self-motivated attitude.
Compensation and Benefits:
• Competitive Pay Rate:
• We offer an attractive salary package commensurate with experience and skills.
• Perks and Allowances:
• Enjoy additional perks such as mobile phone allowance and fuel allowance.
• Join a Supportive Team:
• Be part of a dynamic team passionate about revolutionizing the pet industry.
• Shape the Future:
• Contribute to the success of our pet platform and the future of pet ownership.
Apply Process
• Elevate your career and be a driving force in the world of pet-centric marketing. • Join our team and make a meaningful impact on pet enthusiasts' lives.